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Volodymyr Dahl East Ukrainian National University

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Articles № 25 (II) / 2013 [33]
Articles № 25 (I) / 2013 [28]
Articles № 24 (ІI) / 2012 [25]
Articles № 24 (І) / 2012 [38]
Articles № 23 (ІІ) / 2011 [39]
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Main » Articles » Articles » Articles № 25 (I) / 2013

Deeva K. Enterprise development strategy
K. 

UDC 338.262

 

K. Deeva

 

enterprise development strategy

 

Background: The necessity of an enterprise development for a sustainable and long-term existence in the market today is indisputable. Enterprise development should be strategic, hence the pressing issue of enterprise development strategy, which requires appropriate tools. Aims and Objectives: Development of tools for designing enterprise development strategy. Methods: Expert assessments and scenario analysis. Theoretical basis for the tools developed is system approach. Results: A set of tools which allows for the enterprise development strategy has been proposed. The strategy consists of seven unrelated elements, the content of which is determined by the state of the business and environmental conditions. Conclusions: The tools for designing the enterprise development strategy have been developed.

Keywords: design, elements, arguments, inhibitors, the development strategy of the enterprise.

 

Information about the authors:

 

Deeva К. – Postgraduate, Management and economic security Department, Volodimir Dal East Ukrainian National University, Luhansk, Ukraine.

deevakatya@gmail.com

 


References

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3.    Mintzberg H. Lampel J., Ahlstrand B. Strategy Safari: A Guided Tour Through The Wilds of Strategic Management. NY: Free Press, 2005. 416 p.

4.    Pogorelov Yu. S. Pryroda, rushiшni syly ta sposoby rozvytku pidrpyiemstva [The nature, driving forces and methods of an enterprise development]. Kharkiv: AdvAtm, 2010. 352 p.

5.    Maksimova T. S. Rehionalnyi rozvytok (analiz I prohnozuvannia) [Regional Development (analysis and forecast)]. Luhansk: SNU im. V. Dalia, 2003. 304 p.

6.    Tsopa N. V. Upravleniye razvitiyem promyshlennykh predpriyatiy: metodologiya, modeli, metody [An idustrial enterprise development management: methodology, models, methods]. Simferopol: IT "Arial”, 2010. 320 p.

7.    Raevneva O. V. Upravlinnia rozvytkom pidpryiemstva: metodolohiia, mekhanizmy, modeli [An enterprise development management: methodology, arrangements, models]. Kharkiv: VD "INZHEK”, 2006. 496 p.

8.    Ansoff I. Novaya korporativnaya strategiya [The new corporate strategy]. Saint-Petersburg: Piter Kom, 1999. 414 p.

9.    Syrmin Yu.P. Teoriya sistem I sistemnyy analiz [The system theory and systems analysis]. Kyiv: MAUP, 2003. 217 p.

10.  Kaufman J. The Personal MBA: Master the Art of Business. Portfolio Trade; Reprint edition, 2012. 464 p.

11.  Deeva K. A. Visnyk Skhidnoukrainskoho Natsionalnoho Universytetu imeni Volodymyra Dalia, 2012. no. 11 (182). Part 1, pp. 118-124.

Category: Articles № 25 (I) / 2013 | Added by: EME (30.05.2013) | Author: K. Deeva
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