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N.
Strizhichenko
INVESTMENT
ATTRACTIVENESS OF AN ENTERPRISE:
ITS ESSENCE AND INNER
ENVIRONMENT OF ITS FORMING
On the basis of
comparison of the existent interpretations of investment activity, the essence
of investment attractiveness of an enterprise and its constituents are
determined. The description of factors of internal environment, influencing the
level of investment attractiveness of an enterprise is given.
Keywords: investments, investment activity, of
investment attractiveness of an enterprise, constituents of investment
attractiveness of an enterprise, indexes, factors, inner environment.
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